Product Management Journal Articles

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Product Management Journal Articles

Insight: But I'm only a product manager: Take a lead to improve performance. Masterclass: Advanced ideas and strategy including the minimum viable product. Launching Launching tips: Six critical success factors to make your launch a success.


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Watch the video below to get an idea of what's inside... Topics tube map: The things product managers should know about. Go to market checklist: Make sure nothing is missed.

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Strategy Product Strategy: What is product strategy and why is it important? Tools for strategy development: Playing to win, Blue Ocean Strategy and others. Good timing: Choosing the date to launch your product. Taking the lead: Getting the most from lead customers at launch. I attended an excellent training course by Product Focus last week.

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On this page you can read some sample Product Management Journal articles. Carve-up: Splitting responsibilities across multi-national companies. The psychology of pricing: How to get inside your customer's mind. Business Cases How to build a business case: A step by step guide. Scenario planning and sensitivity analysis: A business case that envisions a single outcome will almost certainly be wrong.

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